Regional Fièrement Vélo! Day

July 4, 2026

Published on Jun 1, 2026

One day, an entire region celebrating cycling

On July 4, 2026, the Eastern Townships will celebrate cycling the way they do best: by welcoming cyclists with open arms. During Regional Fièrement Vélo Day, participating businesses across the region will offer special activities, local discoveries and exclusive surprises for visitors travelling by bike.

No matter how you like to ride, it's a great opportunity to explore the Eastern Townships. Discover a new bike path, try a gravel route, stop at a village café or enjoy a delicious local food stop along the way. Throughout the day, participating Fièrement Vélo businesses will be ready to welcome you with thoughtful touches designed especially for cyclists.

Whether you're riding with family, friends or on your own, hop on your bike and discover why the Eastern Townships are one of Québec's premier cycling destinations.

What can you expect on July 4?

Across the Eastern Townships, Fièrement Vélo! businesses will be rolling out a special welcome for cyclists during this festive day. Here's a glimpse of what may be waiting for you on your next ride.

  • Stops worth the ride
    Fièrement Vélo businesses welcome cyclists with thoughtful touches designed especially for those travelling by bike. Take the opportunity to stop, discover new places and meet passionate local business owners.
  • Special surprises for cyclists
    Gifts, tastings, discounts, local products and other exclusive treats may be offered when you visit participating businesses.
  • New routes to explore
    Whether you prefer bike paths, road cycling routes or gravel rides, this is the perfect opportunity to discover a new corner of the Eastern Townships.
  • Tasty local discoveries
    Make a stop at a village café, microbrewery, winery, restaurant or local producer along the way. Cycling and great food always go hand in hand in the Eastern Townships.
  • A festive atmosphere across the region
    Depending on the participating region, you may come across information booths, special activities, family-friendly entertainment and opportunities to meet local businesses.
  • A cyclist-friendly welcome
    Regional Fièrement Vélo Day celebrates the cycling culture of the Eastern Townships and the businesses that help make every ride more enjoyable through their warm welcome and cyclist-friendly services.

Choose your region

Across the Eastern Townships, Fièrement Vélo businesses are coming together to offer cyclists a memorable day on two wheels. Choose the region that inspires you and discover its activities, participating businesses and cycling highlights. Explore your region's programming and start planning your Fièrement Vélo Day!


How to participate?

Taking part in Regional Fièrement Vélo Day is easy. Choose your route, hop on your bike and set out to discover participating businesses. No registration is required and the event is completely free.

1. Choose your region or route
2. Look for Fièrement Vélo businesses
3. Enjoy the day

Whether you're an experienced cyclist, a gravel rider, a cycling enthusiast or simply looking for a family-friendly outing, Fièrement Vélo Day is a great opportunity to discover the Eastern Townships from a different perspective.


A great opportunity to discover the Eastern Townships by bike

On July 4, hit the road and experience the Eastern Townships from a different perspective. Fièrement Vélo Day is the perfect opportunity to slow down and enjoy everything the region has to offer. Stop at a village café, discover a local microbrewery, visit a winery or take a break at one of the many participating businesses along your route.

Between lakes, mountains, charming villages and scenic country roads, every ride becomes an opportunity to discover something new. Whether you choose a bike path, a road cycling route or a gravel ride, you'll find welcoming businesses and passionate local entrepreneurs ready to help make your cycling experience in the Eastern Townships truly memorable.

Explore cycling routes

Discover dozens of road cycling routes, bike paths and gravel rides suited to every skill level and riding style.

Explore routes

Download the Cycling Guide

Plan your ride with our free guide featuring 24 detailed routes, foodie stops and cyclist-friendly accommodations.

Download the guide

Find cyclist-friendly accommodations

Turn your day trip into a getaway with Bienvenue cyclistes! accommodations located throughout the Eastern Townships.

View accommodations

Discover the Fièrement Vélo program

Learn more about participating businesses and the cyclist-friendly services available throughout the region.

Learn more

Plan your ride

Looking for a cycling route, bike path, cyclist-friendly accommodation or great places to stop along the way? Explore our tools and inspiration to help you plan your next cycling adventure in the Eastern Townships.

Frequently Asked Questions

What is Regional Fièrement Vélo! Day?

Regional Fièrement Vélo! Day is an annual event celebrating cycling and cyclist-friendly hospitality across the Eastern Townships. For the occasion, participating businesses welcome cyclists with special activities, surprises and exclusive offers.

When is Fièrement Vélo Day?

The next Regional Fièrement Vélo Day will take place on July 4, 2026, throughout the Eastern Townships.

Do I need to register?

No registration is required. Simply choose your route, hop on your bike and visit participating businesses along the way.

Is it free?

Yes. Participation in Regional Fièrement Vélo Day is free of charge. Activities and special offers may vary from one participating business to another.

Is it family-friendly?

Absolutely. The event is designed for everyone, from families and casual riders to experienced cyclists. Choose a bike path, a short ride or a longer route based on your interests and experience level.

How can I find participating businesses?

Participating businesses display the Fièrement Vélo logo. You can also consult the list or map of participating businesses to plan your stops before heading out.

What happens if it rains?

Activities and programming may vary depending on weather conditions and participating businesses. Be sure to check for the latest information before your ride and plan accordingly.

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