The Townships

What makes the Townships different? It all boils down to variations on a single theme: pleasure. The delight you’ll feel when you come across the most picture-perfect town or village, and among them our exquisite Coeurs villageois. The happiness brought on by a humble yet oh-so-delicious snack in a Café de village. The joy of discovering local flavours through the creativity and savoir-faire of Créateurs de saveurs restaurants and food producers.

You’ll also find pleasure in discovering the region’s most time-honoured attractions, as well as the new additions and myriad of year-round festivals. In spas, vineyards, parks and world-class accommodations. In experiences, too, like seeing the sky through virtual reality, blending a personalized fragrance or learning to sabre bubbly.

In the Eastern Townships, opportunities to create memorable moments abound. Come find out for yourself—we can’t wait to see you.

Did you know?

Of the 25 mountains of the region, four reach heights of more than 1,000 metres.

Best of the Townships


Jump on your bike and discover why the Townships are best explored on two wheels. Extensive bike path networks mean you can lead a peloton or enjoy a slow Sunday ride. Want to head for the hills? Mountain biking trails abound. Pedal at your own pace and you’re sure to make plenty of lovely discoveries along the way.
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Must-visit attractions

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lake brome lake memphrémagog lake massawippi lake stukely lake fraser lake mégantic lake saint-françois

Granby & region

Enjoy a one-of-a-kind cyclotouristic experience at ARTRIA, an open-air museum enjoyed on two wheels. For more family-friendly adventures, don’t miss the Centre d’interprétation de la nature du lac Boivin, Yamaska National Park or Granby Zoo, which is home to brand-new dinosaurs. Roar!

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Explore our towns and villages

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Coeurs villageois

“Cœurs villageois” is made up of 12 emblematic small towns and cities highlighting all the beautiful features of our region. They attract by their personality, their exclusive assets and their tempting epicurean offer. The “Coeur villageois” designation is worn by the people who live here and who have worked hard to meet the criteria required to receive this recognition. People who, with the same motivation—their love for their town—, have by different means, enhanced the exceptional qualities that characterize each one of them.

Our signature events

February 7-9, 2020

Grand Prix Ski-Doo de Valcourt

Three days of intense competitions at the legendary Yvon-Duhamel track. Shows, activities, and festivities for the whole family.

June 7-9, 2019

Sherbrooke t'en Bouche un Coin

Gourmet event highlighting the talents of the region’s top chefs and the fare of its producers.

July 16-21, 2019

Fête du Lac des Nations Promutuel Insurance

Fifth year of the North American fireworks competition. Featuring 30 musical performances, artists from Quebec and the international scene, and activities for the entire family.

July 24-28 and July 31 to August 4, 2019

International Bromont

Québec’s largest horse jumping and hunter event.

August 7-11, 2019

Festival des Traditions du Monde de Sherbrooke

Visit this festive world village to discover the splendours of every continent through music, dance, food, and arts and crafts.

August 8-11, 2019

Correspondances d'Eastman

Literary festival. Performances, readings, opportunities to meet the authors, activities, exhibitions. Letter-writing area. A celebration for everyone.

August 9-13, 2019

Perseid Evenings

Shooting star celebration: workshops and observation of shooting stars, with music and activities. By reservation.

August 14-24, 2019

Festival International de la Chanson de Granby, 51st edition

One of the largest Francophone song festivals.

August 22-25, 2019

Ayer's Cliff Fair, 174th edition

The Stanstead County Fair is one of the oldest fairs in the country. Experience the appeal of this agricultural exhibition.

August 30 to September 2, 2019

Expo Brome Fair

The largest country fair in Québec, an agricultural exhibition providing fun for the whole family since 1856.

August 31, September 1-2 and 7-8, 2019

Fête des Vendanges Magog-Orford

A celebration of local wine and other products on the shores of Lake Memphremagog. Gourmet presentations, musical performances, wine-tasting workshops, and lots more on offer.

September 13-15, 21-22, 28-29 and October 5-6, 12-13, 2019

Flambée des couleurs

Fall foliage event celebrating autumn colours! The natural and unique backdrop inspires a slew of activities that combine culture and seasonal pleasures.

September 13-15, 2019

Grande Coulée beer fest

In the middle of nature, at the foot of the slopes, a small brewery village awaits you. Microbreweries, outdoor performances, and activities at the summit.

October 5-6, 2019


Families and food lovers are invited to discover local gourmet fare through the tasty treats served along a country route with eight stops.

October 16-30 2019

Sherbrooke met la table

An invitation to a gourmet event highlighting Sherbrooke’s fine food. Participating restaurants will feature a three-course table d’hôte meal at lunchtime and dinnertime.

See what we have to offer

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A Bicycle Outing on Our Gravel Roads

The Townships in Five Senses - Véronique Grenier

5 of the Most Beautiful Lookouts of the Eastern Townships

Colourful Owl’s Head!

Cycling in the fall

Hiking suggestions - Sentiers de l'Estrie




Taste the Townships
Arts, culture and entertainment
Nature, sports and outdoor activities
Tourist routes
Family outing
Spa and wellness